商务沟通和谈判技巧

为商务人员准备商务沟通和谈判技巧的知识架构

prepare business executives for the changing environment in business communication and negotiating skills

为商务人员在这多变的商业世界如何应对不同的商务沟通和谈判技巧

communicate successfully in the business world

在商业世界里有效沟通

negotiate outcomes on behalf of the organization

代表企业如何谈判

negotiate across cultures

跨文化谈判

manage meetings

会议管理

企业主管

Part One Business Communication

第一部分：商务沟通

First Session

第一节 Communication Theory and Business Communication

7Cs of business communication;

contexts of communication;

internal vs external business communication;

effective communication and factors affecting communication.

传播理论和商务沟通商务交流

7Cs沟通环境;

内部与外部业务沟通;

有效的沟通与影响沟通的因素

Second Session

第二节 Non-verbal Communication

body language and business environment;

advantages and limitations of non verbal communication;

power dressing.

非语言交流

肢体语言和商业环境;

非言语交流的限制和优势;

衣装的力量

Third Session

第三节 Verbal Communication

oral communication;

characteristics of good speech;

persuasion;

writing skills;

written business communication (letters, memos, reports, proposals,…)

口语交流

口头沟通;

出色演讲的特点;

劝说;

写作能力;

书面商业通信（信函，备忘录，报告，建议书，邮件...）

Fourth Session

第四节 Interviews

techniques

coverage

aims

interviewer skills

interviewee skills

工作面谈

技术

覆盖

目标

面谈技巧

受访者技能

Fifth Session

第五节 Dealing with news

good and bad (personal and corporate) news

发放消息

好和坏消息 (个人与公司)

Part Two: Negotiation Skills

第二部分：谈判技巧

First Session

第一节 Negotiating

why do we negotiate?

types of negotiations;

preparing for negotiation;

negotiating styles;

negotiating power.

谈判技巧

为什么我们谈判？

谈判的类型;

谈判前准备;

谈判风格;

谈判的能力。

Second Session

第二节 Bargaining

model for bargaining;

persuasion in bargaining;

讨价还价

讨价还价的模式

讨价还价的说服力

Third Session

第三节 Cross Culture negotiations

Understand different culture

Cultural negotiation preparation

Translation negotiation

跨文化谈判

理解不同文化

文化谈判准备

翻译谈判

Fourth Session

第四节 Meetings Management

Punctuality;

selection of attendees;

creating an agenda;

facilitator roles

会议管理

准时

开会成员

开会大纲

会议主持